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Our goal is to provide a well rounded selection of the industry's leading eyewear. Over the years we have acquired several exclusive eyewear lines, collections not found elsewhere in Western New York.

We have a dual responsibility to our customers. In addition to helping them select the perfect frame, we also utilizing the latest technology, design and fit to providing the perfect lens for every pair of glasses.

We like to keep the frame selection fresh for our customers. As we are in constant contact with our frame reps, new product arrives continuously over the course of the year. We will keep you informed on our Vis News page of any upcoming trade shows or our occasional in-office frame events.

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